Earlier this year, Private Label was incredibly proud to make our return as the official bag sponsor of motorsport mega-event goldRush Rally and their summer Saints & Sinners Tour.

This year’s event ran in June and saw racers heading from major US cities like New York City to Washington, DC, Atlanta and New Orleans with their custom Private Label duffles designed exclusively for select goldRush Rally participants in tow. 

goldRush Rally is the name to know for luxury and exotic vehicle rallies, and has been drawing big crowds now for over a decade, so we were honoured to see racers and fans alike sporting our bags.

The distinct design featured an interior in the Rally’s signature gold with matching goldRush Rally branding against a slick gray and black background. Inside were all the pockets and compartments racers need to safely store their gear, plus all the usual duffle features.

You can check out 2021’s exclusive design below!