On & Off the rink - Utah Mammoth 🦣
Built for the Rink and Beyond 🦣 A fun project with the Mammoths on a custom bag designed to meet the demands of professional players/staff—on the ice and off. This...
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The brand behind the iconic Sneaker Bag
About Private Label
In 2016, we set out on a mission to change the way people travel.
We firmly believe that the perfect bag isn’t just an accessory; it’s a game-changer that elevates your travel experience.
Our philosophy centers on the fusion of style & utility.
Whether you're navigating a new city, gearing up for game day, or jet-setting for business, our bags are more than just luggage.
CHANGING THE GAME
ALICE LLOYD COLLEGE 🦅 EAGLES
From time to time, we get the chance to work on projects that are simply fun—and meaningful. Our custom bag collaboration with Alice Lloyd College highlights how impactful smaller programs...
USF BULLS 🏟️ Headed to the Cure Bowl
Back to Back with the USF Bulls We only had a few weeks to make this happen so we did what we do best & got to work. With just enough...
Flying with the Hornets
The Hornets tapped us to create one-of-one, fully custom team bags. Each bag was individually customized as a unique sample, tailored to reflect the team’s identity while delivering the functionality...
In the lab with BMW Car Club Of America 🏎️
We’re proud to announce our collaboration with the BMW Car Club of America (BMW CCA)—the largest BMW enthusiast organization in North America and a cornerstone of the BMW community since...
TEXAS STARS 🏒
We wanted to provide more than just a travel bag for the Stars—we wanted to make a piece built with performance, identity and durability in mind. We had amazing time...
Retro with the Suns
Helped the the Suns to craft 1-of-1 samples, each designed with a retro-inspired twist with the team’s iconic past. Contact us to see how we can change the way your...
Avenged Sevenfold x Private Label — Special Edition (Black Edition)
After the incredible response to our first collaboration with Avenged Sevenfold, we’re proud to announce a brand-new follow-up release—this time in a stealth-black colorway built for fans who want something...
Custom bags for the KC Mavericks
passionate fan base. As part of the collaboration, Private Label worked closely with the Mavericks to design and produce bepsoke travel bags tailored to the teams’ needs—built for durability, performance,...
Avenged Sevenfold x Private Label - Special Edition
We are proud to announce an exclusive collaboration with legendary rock band Avenged Sevenfold on a limited edition run of high-performance travel bags. Designed for fans and frequent travelers alike,...
Nike & Jordan Brand 🤯 Update
Nike X Jordan Collab minus Private Label 🧳 When we designed this bag back in 2016, it wasn’t just a product—it was our story, our passion, and countless hours of...
Texas State Bobcats - Servpro First Responder Bowl Champions
This was a high-priority project for the Texas State Bobcats football team. With only a few weeks to execute, we delivered fully custom team travel bags as they prepared to...
USF - Traveling with the South Florida Bulls
Known for their determination, athletic excellence, and unyielding team spirit, the USF Bulls represent a legacy of grit and passion both on and off the field. For this project, we...
Orlando Solar Bears x Private Label
In and off the rink with the Orlando Solar Bears—a professional ice hockey team based in Orlando, Florida, competing in the ECHL. Known for their passionate fanbase and relentless energy on...
Overtime Elite x Private Label
In the ever-changing world of basketball, we had the opportunity to work alongside Overtime Elite to equip their next generation of hoopers with the tools they need to succeed. We worked closely...
Here to create with Adidas & Anthony Edwards
We got together with Adidas Basketball to make a custom-designed travel bag crafted exclusively for NBA star Anthony Edwards. This bag seamlessly blends performance and style, ensuring Edwards' can move effortlessly...
IT’S ALL A BLUR TOUR - CREW EXCLUSIVE COLLECTION
Crew Exclusive / Live Nation / DRAKE’S IT’S ALL A BLUR 🦉 2023 / DUFFLE BAG / BACKPACKHere's a sneak peek of our collaboration with Drake & Live Nation's for their It's All...
Billionaire Boys Club Space Camo Edition
We've teamed up with Billionaire Boys Club to introduce to you our latest Space Camo collection.
LaMelo Ball x Private Label - AAU Exclusive
LaMelo Ball's exclusive custom duffle bags for his 1 of 1 Elite AAU team! Designed to meet the demands of hoopers on the go, these bags combine durability, style, and...