The brand behind the iconic Sneaker Bag
In 2016, we set out on a mission to change the way people travel.
We firmly believe that the perfect bag isn’t just an accessory; it’s a game-changer that elevates your travel experience.
Our philosophy centers on the fusion of style & utility.
Whether you're navigating a new city, gearing up for game day, or jet-setting for business, our bags are more than just luggage.
We are proud to announce an exclusive collaboration with legendary rock band Avenged Sevenfold on a limited edition run of high-performance travel bags. Designed for fans and frequent travelers alike,...
Nike X Jordan Collab minus Private Label 🧳 When we designed this bag back in 2016, it wasn’t just a product—it was our story, our passion, and countless hours of...
We were thrilled to work with the Texas State Bobcats football team for the First Responders Bowl by SERVPRO, ensuring the players traveled in style and with ease. Our travel...
Known for their determination, athletic excellence, and unyielding team spirit, the USF Bulls represent a legacy of grit and passion both on and off the field. For this special project,...
In and off the rink with the Orlando Solar Bears—a professional ice hockey team based in Orlando, Florida, competing in the ECHL. Known for their passionate fanbase and relentless energy on...
In the ever-changing world of basketball, we had the opportunity to work alongside Overtime Elite to equip their next generation of hoopers with the tools they need to succeed. We worked closely...
We got together with Adidas Basketball to make a custom-designed travel bag crafted exclusively for NBA star Anthony Edwards. This bag seamlessly blends performance and style, ensuring AE can move effortlessly between...
Crew Exclusive / Live Nation / DRAKE’S IT’S ALL A BLUR 🦉 2023 / DUFFLE BAG / BACKPACKHere's a sneak peek of our collaboration with Drake & Live Nation's for their It's All...
We've teamed up with Billionaire Boys Club to introduce to you our latest Space Camo collection.
We teamed up with superstar LaMelo Ball to create player exclusive travel bags for his 1 of 1 Elite AAU team! Designed to meet the demands of hoopers on the go, these bags combine...
The Drew League is a legendary summer basketball league based in Los Angeles, known for its intense competition and community roots. Founded in 1973, it has grown from a local...
We’re excited to share our recent work with the Nashville Predators for their heartfelt event, “Bring Your Father to Work Day.” This special day celebrates the bond between players and their...
Check out our latest project - A 1 of 1 custom bag for Memphis State University's head coach and basketball legend, Penny Hardaway. Known for his iconic NBA career and now as the...
We're back with GoldRush Rally, one of the most prestigious luxury automotive lifestyle events in the world. Known for its high-performance supercars, adrenaline-fueled routes, and passionate community of car enthusiasts,...
Where it all started. Celebrating Michael Jordan's first championship, this exclusive collaboration honors his early days as a Tar Heel by highlighting every basketball championship won by his Alma matter,...
Private Label is happy to announce its latest collaboration with Puma Hoops. Following the success of the first Puma Hoops collaboration, this second collab with the iconic basketball brand sees...
Private Label is excited to announce its latest collaboration with Trophy Room, to bring you the Trophy Room x Private Label NYC limited edition duffle and backpack. The design...
BBC ICECREAM x PRIVATE LABEL NYC – CHANGING THE WAY YOU TRAVEL. Released: November 23, 2018 Billionaire Boys Club & PRIVATE LABEL teams up again to bring you a part 2 to our original BBC x PRIVATE LABEL Duffle. In...
Brandon Moreno is a Mexican professional mixed martial artist who currently competes and stands as the UFC's Flyweight Champion. He is also known as "The Assassin Baby" and has an...
We recently collaborated with Mastercard for Worlds 2022, the culmination to the League of Legends esports season. Developed by Riot Games, League of Legends (LoL) is the largest esport in...
